Raise funds now, issue shares later

Raise funds quickly without setting a valuation, using an Advanced Subscription Agreement (ASA).


Get started today with our template agreement, drafted by our legal team.

200+

businesses have raised

£56M+

using convertible campaigns on Seedrs

What is an ASA?

How does an ASA differ from a Convertible Loan Note?

A convertible loan note is a hybrid debt and equity instrument that can be converted into equity. The conversion is typically alongside a future funding round where the investment plus any accumulated interest is converted into equity. 


ASA's are purely an equity agreement, and the investment cannot be repaid in cash. 

An Advanced Subscription Agreement (ASA) is an investment for equity agreement, with the shares priced and issued at a later date. 


The shares are typically allocated to ASA investors at a discount to the share price in the next funding round, as a benefit to the investor for taking on more risk and investing earlier. 

Quick, easy, convenient

Easy Setup

Launch a campaign quickly and easily, with no additional input required from our lawyers or yours. 

Raise funds now, set a valuation later

Raise the funds you need fast, without needing to set a valuation

Free legal resource

The Seedrs ASA helps to save time and money with an official resource certified by lawyers

Offer investors S/EIS incentives

As long as your business is eligible, you can offer tax incentives to UK investors

Saving you time and money

Our ASA overview, drafted by our expert legal team includes:

  • A summary of all you need to know about ASAs,
  • Clarity on the key terms relevant to ASAs when raising money for your startup,
  • A carefully drafted pro-forma ASA term sheet, ready for you to plug in your round details and get started right away

Seedrs Teams Up with Outpace to Offer Industry-Leading Legal Support to Trailblazing Startups

Through our partnership with legal giants Taylor Wessing’s Outpace we offer a legal stamp of approval from their team of lawyers.


You can learn more about our partnership here.


Get in touch with our team to learn more and get started on your ASA raise today.

Download the Seedrs ASA

Investing involves risks, including loss of capital, illiquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio. Please read the Risk Warnings before investing. Investments should only be made by investors who understand these risks. Note that not all shares will be eligible for the secondary market and, even if they are, the ability to buy and sell shares will depend on demand. It can be difficult to find a buyer or seller, and investors should not assume that an early exit will be available just because a secondary market exists. This webpage has been approved as a financial promotion by Seedrs Limited ("Seedrs"), which is authorised and regulated by the Financial Conduct Authority. 


Seedrs does not provide legal, financial or tax advice of any kind. If you have any questions with respect to legal, financial or tax matters relevant to your interactions with Seedrs, you should consult a professional adviser.


*The performance figures set out on this webpage refer to the past, and past performance is not a reliable indicator of future results. As such, this is not an indication of the performance of any other investment opportunity on Seedrs. Returns were calculated using unaudited accounts and are inclusive of fees.


Seedrs Limited is authorised and regulated by the Financial Conduct Authority (No. 550317). © Seedrs Limited 2019. All rights reserved. Seedrs is a registered European Community trademark (No. 008771537) and registered United States service mark (No. 85423072) of Seedrs Limited, a limited company registered in England and Wales (No. 06848016), with registered office at Churchill House, 142-146 Old Street, London EC1V 9BW, United Kingdom, VAT No. GB 208 3065 32.